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For Course Creators, Coaches, and Service Providers

Scale YouTube Ads

Without Monthly Retainers

This is a 6-minute read, and a 2-minute decision.

I'm going to describe the 2 models that work without monthly retainers, and then you can decide which one suits you.

The 2 models are designed so that you have a partner with the same stakes as you, while having minimal risk.

Unlike the retainer model: An agency gets paid whether your campaigns are working or not, whether you’re growing or bleeding. 

And you keep paying, keep hoping, keep wondering if this is the month it finally clicks. 

So we built the opposite. 

A model where we make more only when your campaigns scale profitably. 

We’ve ran this model across every market and niche, from real estate, health, finance, accounting, sports, supplement, music, etc… 

In that time, we’ve seen: 

  • Coaches who couldn't crack Youtube finally running profitable campaigns.
  • Businesses double their net profit with Youtube. as the primary driver.
  • Accounts hitting their first $100k day through Youtube alone.
  • Clients get bought out by private equity firms.
  • Results across every niche because the model works regardless of what you sell.

Here are some wins from our clients

Every number is net profit after ad spend. Attributed through Hyros.

Thyroid Health Offer

$391K Net Profit - 2 Months

Forex Trading Offer

€1.3M Net Profit - 9 Months

Real Estate Coaching Offer

$26M Net Profit - 2 Years

Home Organization Coaching Offer

$88K Net Profit - 2 Months

Futures Prop Firm Offer (Sold to an Investment Firm)

$1.6M Net Profit - 8 Months

Business Automation Offer

$104K Net Profit - 3 Months

Accountants Career Coaching Offer

A$1.6M Net Profit - 10 Months

These results happen when you understand what YouTube actually is, and how to work with it instead of against it.

If you're already profitable on other platforms, you don't have a bad offer or product.

It's that YouTube buyers have higher buying resistance compared to other platforms.

OTHER PLATFORMS

Passive

  • People scroll without specific intent
  • Resistance is attention-based
  • Get them to stop, and the path to convert them is short

YOUTUBE

Active

  • People arrive with a specific purpose
  • Resistance is evaluation-based
  • They're deciding if you're the right solution

It takes more to convert them. So your cost per acquisition is structurally higher here than anywhere else.

If your economics aren't built to absorb it, YouTube is probably the first place you'll hit a ceiling.

Most businesses try to solve this by lowering costs.

But there's a limit to how far that gets you.

Because there's a floor to how low your ad costs can go.

Yet no ceiling to how high they can rise.


That's not a YouTube problem.

That's how every ad platform works at scale.

Businesses that scale don't have the cheapest costs.

They have economics that let them absorb higher costs and still profit.

When your business can absorb a $200 cost per acquisition and your competitor taps out at $120, you don't need to outmarket them. 

You outlast them.

When they drop out, you capture the audience and traffic they leave behind.

That's an economic advantage.

The platform problem and economic problem limits you at scale.

Most businesses only ever address one. That's where the wall comes from.

You solve both by looking at it across 4 layers.

01

FOUNDATION

Market, offer, product has to be in place. (You likely already have this)

02

PROFITABLE LAUNCH

Creatives, tracking, campaign structure, funnel mechanics.

03

PLATFORM SPECIFICITY

Message and follow-up sequence built for YouTube buyers.

04

ECONOMIC EXPANSION

Strengthen unit economics so margins grow as you scale.

Layers 1 through 3 get you profitable on YouTube.

Solid foundation, strong campaigns, and the right conversion approach for YouTube buyers.

Layer 4 determines how far you can actually scale profitably.

We strengthen your unit economics so when costs climb into colder audiences, your business absorbs it while your competitors can't.

I can show you numbers and frameworks, but certainty is king.

You've heard the pitches.

Everyone has results, everyone says they're the best.

But if everyone's the best, why do most of them get paid the same whether it works or not?

We set things up so both sides have skin in the game.

One-time setup fee

We use it to handle the heavy lifting.

  • Copywriting
  • Tracking
  • Funnel setup
  • Campaign structure
  • Automations

We'll take care of all of it.

Performance-based

After setup, our fee is tied directly to performance.

1. Net Profit Model

For businesses with a proven offer.

  • Fee tied to % of net profit
  • Requires Hyros subscription
  • Allowable ad spend reviewed every sync to ensure we only scale when it's profitable

2. Ad Spend Model

For businesses with no YouTube experience.

  • Fee tied to % of ad spend
  • No subscriptions needed
  • Allowable ad spend reviewed every sync to ensure we only scale when it's profitable

No monthly retainers.

Both sides are invested, both sides are accountable.

You already know how we work and what we do.

The only thing left is figuring out which model fits your business.

That's what the call is for.

We'll look at your situation together and tell you whether the opportunity is there.

If it's a good fit, we'll show you how we move forward. If not, we'll tell you directly.

We can only scale what's already working.

You get from 0 to 1.
We take you from 1 to 100.

If you want a partner that only wins when you win, tap the button below.

You'll answer a few quick questions about your business, then pick a time that works for you.

P.S.

This isn't just about running YouTube Ads.

It's about finally having a partner whose success is tied directly to yours.

No retainer.
No invoice that gets paid regardless of results.
No agency that moves on to the next client when things get hard.

We're here because we believe the model most agencies use was never built with your interests in mind.

And we built the opposite.

So if you want a partner that only wins when you win,
One that has every reason to show up, push harder, and treat your business like their own...

Then tap the button above.

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